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Showing posts from June, 2015

[New Video] AdMob Ad Formats

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It’s important to have a monetization plan in place before building an app. How you monetize depends on the type of content you’re offering and how users engage with it. If you plan to monetize with ads, AdMob offers various ad formats that are easy to integrate with your app. Find out what they are and which ones are most suitable for your app by watching our video. To learn more about monetization, sign up for our free App Monetization Playbook , and stay connected on all things AdMob and more by following our Twitter and Google+ page. Posted by Henry Wang AdMob Marketing

[New eBook] Download Making Money: The App Monetization Playbook

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The future is bright for mobile apps and their developers, but the road to success isn’t always smooth. With challenges all along the way – in designing, developing, growing and monetizing mobile apps, the process can be overwhelming without the right tools and resources to help. In a survey Google conducted last year, 25% of app developers had a hard time finding quality resources and support around monetization. That’s why we’re releasing a new eBook today called Making Money: The App Monetization Playbook .  We are thrilled to help bridge that gap for app developers like you by providing a detailed map of Google's tools and resources. Whether you’re part of a large company building multiple apps or you’re just getting started building your first app on your own, you’ll find helpful tips and best practices that you can use right away. Download a free copy here . For more tips on app monetization, be sure to stay connected on all things AdMob by following our Twitter and Google+

[Infographic] Why Going Global Can Do Wonders for Your App

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The biggest opportunities to grow your app’s user base may lie outside your home country. People from over 190 countries download apps onto their devices every day. Check out this infographic, featuring just how much potential exists around the world and our top 3 tips on how to grow your app business in other nations. For other localization tips, check out the Android Localization Checklist , and be sure to stay connected on all things AdMob by following our Twitter and Google+ page. Posted by Shirley Bartov, Content Marketing Manager

AdMob at Google I/O: Catch Up on Our Announcements

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We hope you had a fun time tuning into Google I/O this year. If you weren’t able to yet, be sure to check out our talk on Smarter Monetization with AdMob and Google Analytics. In the video we share how AdMob helps you not just earn revenue from your app, but earn the most revenue. The talk covers many of our new features that puts this logic into action. Features such as targeted In-App Promotion ads and Custom Audience Targeting , which enables you to segment users of your app and determine who sees ads and who doesn't. If you’re interested in being a beta tester for this feature, please sign up here . Posted by Mike Schipper AdMob Marketing