Tips for Monetizing Your App in 3 Huge Markets in Asia
As the world becomes more connected, new monetization opportunities may begin to surface outside of your home country. This is part one of our series exploring markets around the world, providing practical tips on how you can grow your business. 1.4 billion smartphone users are estimated to be in Asia by 2019 – more than all users in other regions combined. 1 Its unique culture, large base of engaged app users, and growing monetization opportunities make Asia a key region to expand to. Here are tips for monetizing your app in some of Asia’s largest countries. China When expanding to China, consider investing in a quality translation and localization. 53% of users in China are likely to experience poor app localization. 2 You’ll be able to stand out by providing a polished translation. Be mindful that simplified Chinese is commonly used for users in mainland China, while Traditional Chinese is used more often in Hong Kong and Taiwan. Japan When localizing your app for the Japanese mar...