We’re making a few changes to the AdMob logo which you’ll see appearing on the AdMob website , UI and our social channels over the next few days. We’re introducing a larger font and a bolder design that makes it easier to see across devices of all different sizes. Check out the new logo below. Posted by Mike Schipper Product Marketing, AdMob
Have you started using AdMob rewarded video, but feel like you could be getting more out of it? We know it can be hard to get it right the first time, so we recommend A/B testing when implementing rewarded video in your app. Why? Because rewarded video gives you so much more flexibility and even the smallest tweaks can make a huge difference in your app revenue or give you peace of mind that you’re improving your user experience. With that in mind, here are four steps to help you run an effective A/B test. 1. Start with a defined goal and a hypothesis: Step back and decide on a single hypothesis that has the most potential to improve your business and start there. So where should you start testing? One good place is the design elements in your ad template and how it can impact greater user ad engagement.For example, if you have a hypothesis that font sizes impact clarity and user engagement then you could create two variations with different font sizes (10pm and 13pm) to test k...
Question: Which trivia game has more than 160M downloads, making it one of the most popular apps in the world? Answer: Trivia Crack! Máximo Cavazzani, founder and CEO of Etermax, describes his business as ‘a great ideas company’. One of those great ideas led to the creation of a game called Trivia Crack , and the company’s laser focus on user experience catapulted it to the top of the Google Play Top Apps list. Based in Buenos Aires, the team worked closely with Google to build a global business, starting with Google Play to grow their users. Initially focused on Latin America, nowadays 60% of people who play the game are in the US. With so many users spending time in the app, Etermax needed an ad platform that could help them maximize the revenue opportunity with reliable fill rates and innovative ad formats. In May 2015, Etermax announced an exclusive ad monetization partnership with AdMob for iOS and Android versions of the app. Sneak a look into how Etermax builds great apps ...
Comments
Post a Comment