Unofficial Google Products Help Centre

Many game developers use other successful titles (whether their own or from another developer) as examples of how to best design a game or monetize. This can be a smart move, especially when it comes to user interface elements like control scheme, player progress, and currency economics. However, when it comes to knowing what is the best way to monetize your app, copying other apps may leave you with money on the table. It's tempting to look at how successful titles in the app market are making money and mimic it. If it works so well for those games, you might say, it should work just as well for my game. While true in some cases, not all titles can bank on the exact same rhythm of in-app purchases and a sprinkle of rewarded video ads to meet revenue targets. So what can you do? Focus on what makes your game different-- from the art design to the leveling-- and experiment with in-app purchase and ad placements to fit to amplify this experience. Oh, and here’s where a little out of

To improve our product and service, we send out a survey to our developers every 6 months. Thanks to previous suggestions, we’ve launched new features to improve our product and help you grow your earnings. These included offering expanded frequency capping , support for new mediation networks , and updating reporting capabilities . You may have received a survey by email over the last few weeks, if so please take the time to respond to it as we value your input. To make sure that you're eligible to receive the next survey email, please: Update your contact details Update your email preferences to receive ‘occasional survey’ messages Whether you’ve completed this survey before or you’re providing feedback for the first time, we’d like to thank you for sharing your valuable thoughts. We’re looking forward to feedback! Posted by Susie Reinecke - Developer Happiness Team

From time to time, you may encounter Google Play policy issues with your apps. The Google Play policy team has been working hard to provide you with the resources and support you need to resolve policy issues. If the app review team notices a policy issue with your app or app update, you’ll receive an email with the subject line “Notification from Google Play.” (If you didn’t receive this email, make sure to update your email address on the account details page in your Developer Console.) The policy notification email includes the policy your app violated and the steps you need to take to resolve the issue. If your app is rejected, you can fix the issue and submit the app again for another review - you don’t need to reach out to the policy support team. If you disagree with a policy violation, or if you’d like help resolving your policy issue, you can always contact our support team. Simply use the contact details in the notification email or click on the question mark at the botto

In a previous blog post , we introduced the Google Play Developer Policy Center. To go along with making the policies more accessible and useful to developers, the policy team has created an engaging video to help developers stay on the right side of Google Play policy. Here are the 10 tips to stay on the right side of Google Play policy; Review the Policy Center: It’s recommended that you review the Policy Center whenever you're unsure if your app violates policy. Describe your app appropriately: Take the time to describe your app appropriately in order to avoid metadata policy violations. Remember that every translation of your app description needs to be compliant with the metadata policy. Use images you have the rights to: Your app icon and any graphic assets in your Store Listing should only include images you have the rights to use. If you have been granted permission to use assets owned by others, you can notify the app review team using this form . Make sure that

To maximize your app’s revenue potential, you’ll want to make sure your app is compliant with Google Play policies. If your app violates Google Play policy, ad serving can be disabled, so it’s a good idea to regularly review policy updates. The Developer Policy Center (found at play.google.com/policy ) was launched earlier this year and includes: Policies organized by themes, such as Monetization & Ads, Privacy & Security and Restricted Content Visual examples and detailed guidelines for the most common violations A simplified layout to help you navigate more intuitively on mobile or desktop An Updates section to help keep you informed of recent additions to Google Play policy  You can select a specific policy to learn more about it. Stay tuned to learn more about policy best practices - we’ll be posting a short video highlighting 10 tips to stay on the right side of Play policy. Until next time, be sure to stay connected on all things AdMob by following our Twitter , Linke

Whether you're just starting out on AdMob or already have several successful apps under your belt, you'll almost inevitably want to test ads on your app to see if they're working properly. Today, we're here to provide helpful tips to help ensure you're compliant with AdMob policies . Ultimately, it is your responsibility as the publisher to ensure that the activity on your ads is valid. Publishers may not click on their own live ads, even for testing purposes, or use any other means to inflate impressions and/or clicks artificially. During app development and testing, please use test ads. If you need to render live ads before launch, avoid clicking on them. If you're showcasing your app to friends, family and/or beta testers, ask them to avoid clicking on live ads. Example of Test Ads Your AdMob account may be suspended for invalid activity if one or more users are repeatedly clicking on live ads in your apps, including for testing reasons. If, after the de

Episode nine of The Mobile Ads Garage is live on YouTube! If you haven't seen it before, The Mobile Ads Garage is a video tutorial series that covers how to use the Mobile Ads SDK to display ads from AdMob and DoubleClick for Publishers. Each episode covers one aspect of the SDK, breaks down the feature, and shows screencasts of real implementations on both Android and iOS – all in a friendly format. In this episode of The Mobile Ads Garage, we discuss mediation, which is a way for publishers to get multiple networks of advertisers competing to display ads in their apps. We’ll show you how AdMob mediation works and what it can do for your business. Learn the pros and cons of mediation, see the details of implementation, and find out whether it’s right for your app. You'll also get screencasts for Android and iOS showing the integration of a third-party SDK, plus links to samples, written resources, and Gary the Graphics Guy acting like his usual, snarky self. If you like t

Today we’re launching a new eBook called "The No-Nonsense Guide to Native Ads" , the latest in our No-Nonsense series. This guide is designed to provide a comprehensive overview of native ads and share practical tips and best practices for implementing native ads in your app. Over the last several years, app users have raised their expectations for a high quality app UX. To meet these expectations, ad formats have evolved accordingly. The most fitting new format that meets these higher expectations is native ads – ads that match the look and feel of the surrounding app content. And as spending on native ads is expected to grow to $21 billion in 2018, this presents a huge opportunity for publishers to enhance their user experience and tap into new revenues. In the eBook, you’ll learn: Guiding design principles that will help you better implement native ads  Practical tips and best practices for implementing native ads with lots of examples  Tips on how to set up a proper A/B

Implementing native ads in-app can be time-consuming and complicated, but with AdMob’s native ads express , you can start implementing native ads quickly and simply. We made native a cinch to use: available to everyone, easy to set-up, and able to be changed on the fly. Native ads express is designed for developers of all sizes, looking for self-serve, easy-to-launch native ad products. Here are four ways native ads will get you back to doing what you love, faster: 1. Implement native ads super fast. An intuitive and user-friendly interface means you can create and style your ad, in the AdMob interface, very quickly. Choose from a variety of ad templates to get started, then customize them to fit within your app’s UI. You’ll be shown a variety of ad types, not just app install ads. Once you're done designing, just drop a few lines of code in your app to request your new native ads, and you're all set. 2. Get your creatives approved quickly. If everything is within these policy