Unofficial Google Products Help Centre

Did you know that there are more mobile devices than people? In 2014, there were 7.4BN* devices and an estimated 7.2 billion people. Mobile is quickly becoming the most popular way to get online, even exceeding the time spent on desktop computers**. This has contributed greatly to the growth of the app ecosystem, with consumers spending on average 37 hours a month*** on mobile apps. As apps are becoming more prominent in our everyday lives, it’s more important now than ever to learn app development. That’s why we’re launching the second AdMob Student App Challenge , an app building competition open to students around the world. If you’re a student who loves to code or has a great idea for a mobile app, this is your chance to build an app, learn how to make money from it, and win awesome prizes. The prizes will include a week-long trip to San Francisco and a visit to the Googleplex. To win the challenge, you’ll need to build a great app (either Android or iOS) and create a sound busines

There are many questions to answer when developing a new app. One of the most important being, “what’s the best way to make money?”. Research firm Canalys predicts that by 2019, there will be 6.9 billion mobile phones in the world, in the hands of nearly 75% of the Earth’s population.* With growing demand in new markets and so many options for monetization, answering this question can be complicated. Today we’re launching a new ebook “The No-nonsense Guide to App Monetization”, the latest in our No-nonsense series . This guide is designed for app developers starting to consider how to monetize their app. It provides a comprehensive overview of app monetization and shares helpful examples and practical tips to get you started. In 10 minutes you’ll learn: What the seven primary app monetization models are and the pros and cons for each How to choose the right monetization strategy for your app Important considerations to keep in mind when implementing your monetization plan Download a fr